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Customer Relationship Management

5 Ways to Take the Fear Out of Cold Calling

August 1, 2017 By BMN

Most people don’t like making cold calls, but they’re a necessary part of running a small business.

The following article describes five tactics you can use to make cold calling easier: https://www.businessknowhow.com/marketing/cold-call.htm

This article was suggested by our mentor Trevor Payne

GETTING PROMOTED: HOW TO TRANSITION FROM FRIEND TO MANAGER

June 6, 2017 By BMN

How would you respond to managing a friend who becomes a problem employee? If this is your first time managing, you may not even realise this scenario could come up. As a manager, there are heightened levels of responsibility and liability. How well you manage your employees impacts the company. What if your coworker feels they deserve the promotion more than you? The following article gives some insights into dealing with these situations: http://thepsychologyofbusiness.com/getting-promoted-how-to-transition-from-friend-to-manager/

This article was suggested by our mentor Trevor Payne

6 Ways to Wow and Win Back Lost Customers

January 26, 2016 By BMN

Wouldn’t it be great if you could win back lost customers? If every person who came into contact with your business was bowled over by your customer service? Read the following article to find out the approach 6 businesses take to wowing and winning back lost customers: http://www.customersure.com/blog/win-back-lost-customers/

This article was suggested by our mentor John Wood

10 Ways to Make Customers Fall in Love with Your Business

November 10, 2015 By BMN

Nurturing relationships with your customers is a crucial part of growing a successful business. In this age of automation and innovation, caring for your customers has never been more important. Read the following article to discover 10 ways to help make your customers fall in love with your business: https://blog.kissmetrics.com/true-love-with-customers/

This article was suggested by our mentor John Wood

If you aren’t using your customers’ preferred social media forum, your competitors will be

October 27, 2015 By BMN

Today there are social networking groups dealing with all manner of special interest – from needlework to the needy, from football to footwear. Some of these are genuine communities who openly discuss all kinds of issues concerning small business, including calls for recommendations of suppliers.

The following article discusses the importance of monitoring such groups: http://www.smartcompany.com.au/technology/social-media/48478-if-you-aren-t-using-your-customers-preferred-social-media-forum-your-competitors-will-be.html

This article was suggested by our mentor Stephen Lovegrove

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