More than eight out of 10 Australians are a member of at least one loyalty program. Once the sole domain of retailers and airlines, loyalty programs are rapidly becoming a key marketing strategy for any business. Read the following article to discover four ways that help make a successful loyalty program: http://www.brw.com.au/p/marketing/how_growth_make_your_loyalty_program_zs43AHYALdkP13PxnTCpMK
This article was suggested by our mentor Julie Piper