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BMN

Lessons of a serial entrepreneur

September 19, 2017 By BMN

While anyone starting a company has the odds significantly stacked against them, building several successful companies from scratch taught Fred Schebesta innumerable lessons about business. The following article gives some advice that Fred wishes someone had told him when he got started: https://www.intheblack.com/articles/2014/06/27/lessons-of-a-serial-entrepreneur

This article was suggested by our mentor Julie Piper

Is it wise to borrow from family or friends for your business?

September 12, 2017 By BMN

Borrowing from family or friends is increasingly common these days and with interest rates at historic lows, there are cashed-up individuals looking to lend to and/or take equity positions in businesses owned and managed by people they know and trust. But is borrowing from family or friends really a good idea? The following article describes some of the issues that can arise and how to deal with them: http://www.smartcompany.com.au/finance/is-it-wise-to-borrow-from-family-or-friends-for-your-business/

This article was suggested by our mentor Bob Joubert

The primary pillars of persuasion: how to increase your conversion rate

September 12, 2017 By BMN

Relying too heavily on email to persuade others?
The following article explains why there’s still something to be said for building personal connections face-to-face: https://nzbusiness.co.nz/article/primary-pillars-persuasion-how-increase-your-conversion-rate

This article was suggested by our mentor Julie Piper

7 steps to marketing success on a shoestring

September 5, 2017 By BMN

Whether you’ve got a new small business or have already started one, at the end of the day it’s all about finding the right customers and making those sales.

Marketing is important for not only making that first sale but turning it into repeat business. The good news is small businesses and home entrepreneurs have never before had so much access to affordable marketing tools.

The following article describes seven simple things you can do, for next to nothing, to get your business talking to the right people: http://www.kochiesbusinessbuilders.com.au/7-steps-to-marketing-success

This article was suggested by our mentor David Metherell

How to protect yourself from ransomware

September 5, 2017 By BMN

Ransomware, which encrypts all your computer files until you pay a ransom, is one of the most serious cyber threats to businesses. What can you do to help ensure your business does not fall victim to ransomware? The following article describes some measures which can help mitigate the risks: https://www.intheblack.com/articles/2017/07/01/protect-yourself-from-ransomware

This article was suggested by our mentor Julie Piper

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